You Google the term ‘web hosting’ and come up with page after page of possibilities and each hosting solution has a comprehensive set of solutions to common hosting questions.

If you are to believe every web hosting solution you come across you would have conclude that every option is the best available. However, that just can’t be true, can it? I mean surely there are web solutions that are better than others, right? How can you tell the difference when all web hosting options sound so perfect?

Probably the first key to unraveling this mystery is to come to terms with the fact that you may be comparing apples to oranges, metaphorically speaking. Not every web hosting solution is designed to fit all customers. There are no cost or low cost options that are well suited to manage a sizeable number of personal or startup ecommerce websites. On the other end of the spectrum are high-end web hosting solutions that may be overkill for the majority of entrepreneurs.

As a website owner you should also take careful stock of your actual need. You may find a solution that has many things going for it, but lacks a significant component you need in your web host.

Beyond assessing your current needs you should also evaluate where you want to be a year from now. Will your hosting solution grow with you or is there room within the current structure to manage the growth? Do you have enough bandwidth or can more be made available quickly in the event of a quick burst of activity? Do you plan on making an ezine available? If so, does the web hosting solution have the ability to manage your subscriptions?

If you were to compare this scenario to a real world counterpart it might look a bit like renting an office. Do you need two offices or twelve? Do you need phone service alone or do you need high speed Internet? Do the desks need to be solid oak or will a veneer be sufficient? You see, just as offices come in a variety of configurations so too does web hosting solutions. In the end the more you understand your actual and potential needs the better you will be at finding the right hosting solution.